62% Lower Ad Costs. 2x More Clicks.
Facebook and Instagram campaign management with custom audience targeting, retargeting, and urgency scheduling. Our clients pay 62% less per click than industry average while getting double the click-through rate.
BTL Events Campaign Results
Reaching physicians with ads is expensive. Most healthcare advertisers pay $3 to $8+ per click. We got it down to $1.50 per click by building custom audiences from the client's own contact database instead of relying on broad targeting.
We uploaded the client's physician contact database directly to Facebook, which matched real profiles instead of relying on broad "healthcare" interest targeting. Retargeting kicked in on day 7 for anyone who visited but did not register.
How It Works
Audience
Upload your contact list as a custom audience. Build lookalike audiences and retargeting pools from site visitors.
Launch
Run structured campaigns: awareness, retargeting, urgency, countdown. Carousel and static creative with multiple copy variations.
Optimize
Weekly performance reports. A/B testing on creative and copy. Full attribution from ad impression to conversion.
What Is Included
Pricing
| Service | Price Range |
|---|---|
| Campaign Setup | $500 to $1,000 |
| Monthly Management | $1,000 to $2,500/mo |
Ad spend is separate and paid directly to Meta. We manage strategy, creative, and optimization.
Frequently Asked Questions
Do you manage the ad spend budget?
No. You pay Meta directly for ad spend. We manage the strategy, audience targeting, creative, and optimization. Our fee covers management only.
What platforms do you manage?
Facebook and Instagram (Meta). If you need Google Ads or LinkedIn, we can discuss, but our strongest results are on Meta.
How do you get 62% lower costs?
Custom audience uploads. Instead of broad interest targeting, we upload your actual contact list. Facebook matches real profiles, so every dollar goes to people who are already in your pipeline.
What attribution do I get?
Full funnel: ad impression to site visit to registration/conversion. We install Meta Pixel and GA4 on your site so every conversion is tracked and attributable.
Ready to Get Started?
Book a call. We will scope the work, give you a fixed quote, and explain exactly what is included.