Web Design & SEO for Law Firms
Law firm marketing is SEO-dependent. Your next client is searching Google right now. If your site ranks, they call you. Most law firm sites are bloated WordPress builds that score 50 on mobile, with 3 practice area pages competing against firms with 50.
The Problem
You pay a legal marketing agency $3,000 to $5,000 per month. They produce 4 blog posts and a report. Your rankings have not improved.
Your WordPress site has 15 plugins, takes 4 seconds to load, and needs a security update every month.
Competitor firms with faster sites and more content pages are outranking you for the exact terms your clients search.
Why Law Firms Need a Different Approach
Law firm SEO is one of the most competitive local search categories. The firms on page 1 invested in content volume, site speed, and local SEO signals. A 15-page site cannot compete with a 100-page site targeting every practice area, sub-practice, and location combination.
Practice area pages are the most important content type. 'Personal injury lawyer Phoenix' is different from 'car accident attorney Phoenix.' Each query represents a different potential client. Each deserves its own page.
Page speed matters for lead generation. A potential client who just had a car accident searches on their phone. If your page takes 4 seconds, they hit back and click the next result. Static HTML loads in under a second.
Legal marketing agencies charge $3,000 to $8,000/mo for a handful of blog posts. Programmatic SEO generates practice area, FAQ, and location pages at scale. The build happens once; the SEO compounds.
How We Work with Law Firms
We audit your site: PageSpeed, keyword rankings, practice area coverage, schema markup, and local SEO.
We build a fast, professional site: practice area pages, attorney bios, case results, testimonials, and lead capture.
SEO buildout: practice area pages, FAQ pages, and location pages for multi-office firms.
Schema markup: Attorney, LegalService, and LocalBusiness schema on every relevant page.
Optional: Google Ads or Facebook campaigns for lead generation with full conversion tracking.
You own all files. No CMS maintenance, no agency lock-in.
Pricing
Law firm website: $3,000 to $12,000. SEO buildout: $3,000 to $10,000. Monthly SEO: $1,500 to $3,000/mo.
All flat fee. No hourly billing. See full details on our pricing page.
Learn more about our services, see proof of results, or run a free audit on your current site. Google Search Console. PageSpeed Insights.
Frequently Asked Questions
Do you work with specific practice areas?
We work across practice areas: personal injury, family law, criminal defense, estate planning, business law, immigration. The SEO principles are the same; the content and keywords are practice-specific.
Can you include case results and testimonials?
Yes, with appropriate disclaimers per your state bar rules.
How do you handle multi-office firms?
Each office gets a location page with its own address, phone, and local schema. Practice area pages can target multiple locations.
What about attorney directory sites?
Your own site should be the primary destination. Directory profiles supplement your presence but should link back to your site.
Ready to Upgrade Your Law Firms Web Presence?
Start with a free site audit, or book a call and we will scope the right project together.